Showing posts with label flying with Qantas. Show all posts
Showing posts with label flying with Qantas. Show all posts

Thursday, April 3, 2014

Is QANTAS using internal marketing to strengthen its brand in the tough aviation market?

Having recently had the pleasure (and I don't use this term lightly) of travelling to Singapore and returning from Hong Kong with Qantas, I am pleased to say I was both shocked and delighted by my experience.




I checked in feeling sorry for their employees, 5000 of which are to be sacked; none of them knowing who would lose their job, or when. But they did know that they were going to go,