Even Margaret Thatcher has a Personal Brand

When Facebook has a group with nearly 40,000 ‘Likes’ whose sole purpose is to track your death, you know that you’re not in the running for a popularity contest. The Facebook group: ‘Is Margaret Thatcher Dead Yet?’ was created in 2010, and only changed its profile picture on April 8th from ‘NOT YET’ to ‘YES, Margaret Thatcher is Dead’. According to comments on the group, there were people that